Our Origins

Antibiotics and food poisoning

As told by our founder, Alex.

As a teenager, I struggled with a weak immune system, catching over 10 colds a year, typically each lasting more than a week. I mistakenly turned to antibiotics, which only harmed my microbiome. Then, in 2012, I got Salmonella whilst traveling in Peru, which changed my gut forever.

Led to irritable bowel syndrome

Salmonella took six months to clear. After that, it felt like whatever I ate was working against me and I struggled to feel happy, due to low serotonin. Medical tests showed me as having ‘no issues’ and I was diagnosed with “IBS”.

And a decade-long journey to heal the gut and more

Frustrated, I dove into learning about nutrition. Discovering things like FODMAPs, eating for stable blood-sugar, magnesium and zinc for immunity, Baobab for bloating, collagen for skin-health, choline, B12, MCT oil and ginseng for cognition. Each discovery felt like a health breakthrough.

Towards thriiving

I added every discovery into my daily breakfast routine for consistency—a shift that over time and through trial and error, moved my health from poor to'thriiving'...

Finally, Balance ...and the birth of thriiv

My path to health wasn't a straight line. After years of personal research and testing different diets, I finally found the balance I had been searching for. I created thriiv to share that sense of stable equilibrium and empower you to achieve the same lasting results.